Awatef MOSBEH

The entrepreneur

Awatef Mosbeh graduated from ENAU National School of Architecture and Urban Planning in Tunis and is passionate about digital illustration for young people. With Chaker, Awatef founded Morbiket, a cartoon production, book publishing and mobile games company. Their backgrounds and skills are complementary. Chaker and Awatef thus gain the trust of several clients: governments, international organizations, publishing houses, educational institutions.

Rewarded with several awards for its commitment, the Morbiket team designs educational mobile application projects associated with school, civic and cultural storybooks using augmented reality technology. These Edtech products are a real challenge in making today's children the future responsible citizens of tomorrow.

In September 2016, the first Toufoula kids project was born (Edtech). It offers a mobile platform broadcasting fun content for children aged 4 to 12 with a smart paper magazine connected through games using augmented reality technology.

The company

The products of Morbiket meet a balanced learning need for a new connected generation, by providing hybrid solutions that mix digital content with paper media.

The company addresses the problem of children's over-exposure to screens, reducing the time spent on hands-on learning activities that are necessary for their development.

Morbiket is a studio for creating educational and cultural digital content targeting children on a multitude of media, books, animated videos and mobile games using augmented reality technology.

The mission

Offer immersive fun solutions with diversified, customizable and well-oriented content.

Vision

To be a leader in the publishing of immersive, fun content on the Middle East market.

The development project

The expansion of EdTech & Cultural products in new mature markets through France to the Emirates and Bahrain markets, as well as support on the internal strategy of product development and the production value chain.

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