{"id":7983,"date":"2024-08-05T08:23:20","date_gmt":"2024-08-05T08:23:20","guid":{"rendered":"https:\/\/afriquecreative.fr\/?p=7983"},"modified":"2024-09-05T15:19:42","modified_gmt":"2024-09-05T15:19:42","slug":"sarah-mallia","status":"publish","type":"post","link":"https:\/\/afriquecreative.fr\/en\/sarah-mallia\/","title":{"rendered":"Sarah Mallia"},"content":{"rendered":"<p class=\"has-central-palette-4-color has-text-color has-link-color wp-elements-57a1feeeb1f4c25faa9f4bb864c5c105\"><strong>THE COMPANY<\/strong>&nbsp;<\/p>\n\n\n\n<p><strong>Freehand Movement<\/strong>, and its children's arm<strong> Pungulu Pa Productions<\/strong>, is a Nairobi-based animation studio dedicated to creating high-quality content celebrating African stories, culture and heritage through fun and entertaining experiences.&nbsp; &nbsp;<\/p>\n\n\n\n<p>One of Freehand Movement\u2019s primary ambitions is to bridge the gap in quality contemporary African children's content and provide a platform for celebrating African stories and its cultural and natural heritage. The studio aims to expand our reach globally, producing engaging, culturally enriching content for African children worldwide. &nbsp;<\/p>\n\n\n\n<p>Their flagship show, \u201cUli &amp; Tata's African Nursery Rhymes,\u201d is a 2D animated series that follows the adventures of a brother and sister discovering African nursery rhymes.&nbsp; &nbsp;<\/p>\n\n\n\n<p class=\"has-central-palette-4-color has-text-color has-link-color wp-elements-f56cf6664d8c9773098c43708e1b1fd0\">&nbsp;<strong>THE ENTREPRENEUR&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>Sarah Mallia <\/strong>is the co-founder of and creative producer of Freehand Movement, and its children\u2019s arm Pungulu Pa Productions, two Nairobi-based digital arts and social impact studios dedicated to creating and disseminating, compelling, inclusive and culturally relevant content in the form of illustrated books, graphic novels and animation. She spearheads the production of diverse content, overseeing notable projects such as their flagship series \u201cUli &amp; Tata\u2019s African Nursery Rhymes\u201d, and \u201cJUA KALI Graphic Novel Series\u201d, a groundbreaking collaboration between Nairobi and Cape Town artists and academics that aims to revolutionize academic research. &nbsp;<\/p>\n\n\n\n<p>Before her current role, Sarah led an impact campaign for the award-winning Kenyan feature-length documentary<em> The Letter<\/em>, and held the role of Arts &amp; Culture Programme Manager at PAWA254, an influential arts and activism hub based in Nairobi. She holds a Masters degree in Migration, Mobility and Development for the University of Oriental and African Studies (SOAS), University of London. &nbsp;<\/p>\n\n\n\n<p class=\"has-central-palette-4-color has-text-color has-link-color wp-elements-0cb0dd539f6fef41e50fb45b391cd91f\"><strong>THE DEVELOPMENT PROJECT&nbsp;<\/strong><\/p>\n\n\n\n<p>Afrique Cr\u00e9ative is supporting Freehand Movement in their ambition of becoming a leading force in the African children\u2019s content industry.&nbsp; &nbsp;<\/p>\n\n\n\n<p>With this support, they will develop their studio's capacity and produce the first episodes of their animated series Uli &amp; Tata. &nbsp;<\/p>\n\n\n\n<p>&nbsp;Their action plan includes the following steps:&nbsp; &nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conduct empirical market research &nbsp;<\/li>\n\n\n\n<li>Develop a marketing and distribution strategy &nbsp;<\/li>\n\n\n\n<li>Develop management capacity &nbsp;<\/li>\n\n\n\n<li>Expand their distribution network<\/li>\n\n\n\n<li>Implement brand-building initiatives&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-central-palette-4-color has-text-color has-link-color wp-elements-3674fd7a5702ef08282e9025b09ce098\"><strong>LEARN MORE<\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Website: <a href=\"http:\/\/www.freehandmovement.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.freehandmovement.com<\/a>&nbsp;<\/li>\n\n\n\n<li>Facebook : <a href=\"https:\/\/www.facebook.com\/freehandstudios\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/freehandstudios<\/a>&nbsp;&nbsp;<\/li>\n\n\n\n<li>Instagram: <a href=\"https:\/\/www.instagram.com\/freehandstudioske\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.instagram.com\/freehandstudioske\/<\/a>&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-central-palette-4-color has-text-color has-link-color wp-elements-e2da9e772e4a59a27368a38e1511f1bb\"><strong>PHOTO GALLERY&nbsp;<\/strong>(credits: Freehand Movement)<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"637\" data-id=\"7990\" src=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/ULI_AND_TATA_TRAVEL_MAP__SN1-1-1024x637.png\" alt=\"\" class=\"wp-image-7990\" srcset=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/ULI_AND_TATA_TRAVEL_MAP__SN1-1-1024x637.png 1024w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/ULI_AND_TATA_TRAVEL_MAP__SN1-1-300x187.png 300w, 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srcset=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Ep01_Characters_TukiHeadSketches_V2_SK1-1-1024x576.jpg 1024w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Ep01_Characters_TukiHeadSketches_V2_SK1-1-300x169.jpg 300w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Ep01_Characters_TukiHeadSketches_V2_SK1-1-768x432.jpg 768w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Ep01_Characters_TukiHeadSketches_V2_SK1-1-1536x864.jpg 1536w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Ep01_Characters_TukiHeadSketches_V2_SK1-1-18x10.jpg 18w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Ep01_Characters_TukiHeadSketches_V2_SK1-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"7988\" src=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Untitled-design-28-1024x576.jpg\" alt=\"\" class=\"wp-image-7988\" srcset=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Untitled-design-28-1024x576.jpg 1024w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Untitled-design-28-300x169.jpg 300w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Untitled-design-28-768x432.jpg 768w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Untitled-design-28-1536x864.jpg 1536w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Untitled-design-28-18x10.jpg 18w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Untitled-design-28.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"7985\" src=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2-1024x1024.png\" alt=\"\" class=\"wp-image-7985\" srcset=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2-1024x1024.png 1024w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2-300x300.png 300w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2-150x150.png 150w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2-768x768.png 768w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2-1536x1536.png 1536w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2-12x12.png 12w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/Uli-Tata-logos-3-copy@200x-2.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"979\" data-id=\"7984\" src=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/photo_2024-05-29-11.03.19-1024x979.jpeg\" alt=\"\" class=\"wp-image-7984\" srcset=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/photo_2024-05-29-11.03.19-1024x979.jpeg 1024w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/photo_2024-05-29-11.03.19-300x287.jpeg 300w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/photo_2024-05-29-11.03.19-768x734.jpeg 768w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/photo_2024-05-29-11.03.19-13x12.jpeg 13w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/photo_2024-05-29-11.03.19.jpeg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"460\" data-id=\"7989\" src=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/cliff_301-2-1024x460.jpg\" alt=\"\" class=\"wp-image-7989\" srcset=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/cliff_301-2-1024x460.jpg 1024w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/cliff_301-2-300x135.jpg 300w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/cliff_301-2-768x345.jpg 768w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/cliff_301-2-1536x690.jpg 1536w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/cliff_301-2-18x8.jpg 18w, https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/cliff_301-2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-central-palette-4-color has-text-color has-link-color wp-elements-e07d9afcc60e60c96130d1753cf814d9\"><strong>VIDEO<\/strong><\/p>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><video controls src=\"https:\/\/afriquecreative.fr\/wp-content\/uploads\/2024\/08\/AC-video-FreehandMov.mp4\"><\/video><\/figure><div class=\"wp-block-media-text__content\">\n<p><\/p>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>L\u2019ENTREPRISE&nbsp; Freehand Movement, et sa branche pour enfants Pungulu Pa Productions, est un studio d&#8217;animation bas\u00e9 \u00e0 Nairobi d\u00e9di\u00e9 \u00e0 la cr\u00e9ation de contenus de haute qualit\u00e9 c\u00e9l\u00e9brant les histoires, la culture et le patrimoine africains \u00e0 travers des exp\u00e9riences amusantes et divertissantes.&nbsp; &nbsp; L&#8217;une des ambitions principales de Freehand Movement est de combler le [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":7992,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[177,17],"tags":[181,232,217],"class_list":["post-7983","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-appel-2023","category-les-entrepreneurs","tag-181","tag-freehand-movement","tag-kenya"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sarah Mallia - Afrique cr\u00e9ative<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/afriquecreative.fr\/en\/sarah-mallia\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sarah Mallia - Afrique cr\u00e9ative\" \/>\n<meta property=\"og:description\" content=\"L\u2019ENTREPRISE&nbsp; Freehand Movement, et sa branche pour enfants Pungulu Pa Productions, est un studio d&#8217;animation bas\u00e9 \u00e0 Nairobi d\u00e9di\u00e9 \u00e0 la cr\u00e9ation de contenus de haute qualit\u00e9 c\u00e9l\u00e9brant les histoires, la culture et le patrimoine africains \u00e0 travers des exp\u00e9riences amusantes et divertissantes.&nbsp; &nbsp; L&#8217;une des ambitions principales de Freehand Movement est de combler le [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/afriquecreative.fr\/en\/sarah-mallia\/\" \/>\n<meta property=\"og:site_name\" content=\"Afrique cr\u00e9ative\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/afriquecreative\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-05T08:23:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-05T15:19:42+00:00\" 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