Gaelle Edou

THE COMPANY

Based in Cameroon, Sartoria Gaecy is a social sewing workshop producing tailor-made clothing, ready-to-wear and fashion accessories with a strong social impact, for men, women, children and businesses.

The creation process of the Sartoria Gaecy brand aims to be impactful through the use in its creations of woven, dyed, embroidered and/or beaded fabrics designed locally in an artisanal manner and its social economic model.

Indeed, Sartoria Gaecy uses fashion as a development lever through the recruitment, training and employment of young people and women in precarious social situations, to produce and market modern clothing, accessories and fabrics, resulting from ancestral processes in Endangered.

THE ENTREPRENEUR

Gaelle Edou is the founder of the Sartoria Gaecy brand as well as its creator and manager.

A Business School graduate, Gaelle Edou worked for several years in internal audit and international finance. Her extreme sensitivity, her passion for fashion and her desire to contribute to the social, economic and ecological development of Cameroon pushed her to leave this comfort zone by resigning in May 2018 to follow this dream, this vision, this passion for childhood that is fashion and creating Sartoria Gaecy in a completely self-taught way.

Its first steps in the field took shape in 2020 with the IFC Talent of Creators and Artists in Creation awards respectively from the Center of Fashion Designers of Cameroon and the French Institute in Cameroon thanks to the brand's mission of heritage preservation local craftsmanship.

THE DEVELOPMENT PROJECT

Sartoria Gaecy is supported in the development of its distribution network and the training of its future suppliers of fabrics and fabrics in order to maximize its impact.

The company has set itself the following objectives: