Maguy Hortala-Awadi

THE COMPANY

Studio Sankara is a Senegalese audiovisual, event and phonographic production agency created in 2003 by Didier Awadi. It has 20 years of creations and productions for major brands (Orange, NESTLE, etc.), international organizations (European Union, GIZ, etc.) and original productions broadcast on television channels (RTS, TFM, Canal +, etc.). It has also produced major events such as the Senerap International Festival and Stromae in Dakar.

Studio Sankara was created to meet a need for autonomy in the realization of artistic and commercial projects. Thanks to a competent team and quality equipment, the company meets the market needs for quality content that meets international standards.

THE ENTREPRENEUR

Maguy Hortala-Awadi is Deputy General Manager and Producer at Studio Sankara.

With a Bachelor's degree in Business and Administration, specializing in marketing and communication, Maguy Hortala-Awadi began her career at SERIPUB (Screen printing and advertising) as a Sales Manager. She spent a year there before joining the team that launched the activities of STUDIO SANKARA in 2001, as Sales Director. In 2005, she was appointed Deputy General Manager of STUDIO SANKARA, a position she still holds.

Maguy Hortala-Awadi is also an audiovisual producer with numerous advertising productions to her credit for major Senegalese, African and international brands. She has also produced several documentaries, 2 short films and 2 seasons of a series that deals with irregular immigration in Senegal.

THE ACCELERATION PROJECT

Afrique Créative supports the company in the launch of STUDIO SANKARA LAB, a digital media for young people aged 15 to 45 to inform and educate themselves while having fun, thanks to innovative and creative content made in Africa.

This digital media will also allow advertisers and client companies to gain visibility and develop their engagement with young audiences. This media will initially be developed in Senegal before opening up to other French-speaking countries on the continent.

LEARN MORE

STUDIO SANKARA (production house)